The first cruise ship of summer marked the beginning of a strong season for cruise tourism in Marlborough.
The Crown Princess’s arrival into Picton was celebrated with a formal ceremony, where Mayor Nadine Taylor and members of Port Marlborough’s Port and Marine team presented the ship’s captain with a locally made plaque and a gift of Marlborough wine.
Port Marlborough Chief Executive Rhys Welbourn said the Crown Princess’s maiden visit was a wonderful way to open the season. “We are honoured to have welcomed the captain and crew to Picton for the first time,” he said. “Our region is ready for another strong cruise season, with local businesses and the wider community set to benefit. The economic impact of cruise tourism is undeniable, and it is great to see Marlborough thriving as a key destination.”
“Environmental sustainability is a key focus for Port Marlborough, and we are working closely with the cruise industry to balance economic benefits with environmental and community outcomes. This includes working with other agencies to ensure that all visiting ships adhere to the highest international maritime environmental standards.”
Port Marlborough continues to invest in the region’s long-term infrastructure. Alongside cruise-specific improvements, the port has introduced a new $11.5m tugboat, Kaiana, to boost resilience and environmental efficiency. Other projects include sealing the Shakespeare Bay log yard and installing a water truck for dust suppression, an investment aimed at improving environmental outcomes. Upgrades to the wharf fendering system on Waimahara Wharf, valued at $2 million, are also underway to enhance resilience and capacity.
With 48 total berthside calls, including nine maiden visits scheduled for the season, Port Marlborough expects that Picton will maintain its position as a preferred destination for international cruise tourism.
